Ironic that a company selling a solution to literacy problems would tell you that you already have more solutions than you can handle...
Organisations have to juggle with so many highly specific initiatives, designed to solve tiny inconsequential aspects of literacy, trying to teach students the fundamentals can end up feeling like a novelty.
When has a teacher had time to really get down to teaching students. Well... this is where the self serving bit comes in.
The Rapid English Communication Course's entire modus operandi, lies in getting the high frequency language across to students as quickly as possible.
As in business, where around 80% of revenue is usually generated from a small but potent 20% of a company's customer base, the same applies for English. In a language of staggering complexity, mastering the most frequent 20% of the language allows students to immediately take part in up to 80% of all Communication in a matter of HOURS!
Demand for "all inclusive" or "back to basics" initiatives, in which teachers and students can throw themselves, will grow, in the era of tightening purse strings.
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